The rapid and impressive rise in the sales of probiotic products globally makes probiotics one of the best performing markets in Food and Beverage Industry. Projections for the coming 5 years are nothing but astonishing with 10% CAGR and increasing market size by almost 50% to $71 billion USD.

Probiotics, defined by the World Health Organization as “live microorganisms which when administered in adequate amounts confer a health benefit on the host”, have stood the test of time, and are now widely incorporated in various Food and Beverage products.

With current realisation of how a strong immune system provides the best defence against threats of viruses and bacteria, consumers are now searching shelves for food or beverages containing probiotic strains.

Shouldn't your product be one of them?

On June 2nd, we are organizing a half-day virtual conference to bring you experts from all around the world for informative discussions about developments and innovations in probiotic market – and how you can use them to you benefit.